Eddie Hearn Calls UFC the "Poor Relation" to Boxing

UFC, which is a major part of MMA, tends to be widely popular but not very deep in terms of complexity or interest.

Although sports superstars such as Conor McGregor and Ronda Rousey are now familiar faces in many households, your typical UFC athlete, let alone a regular champion, fails to achieve this level of recognition.

Regrettably, this occurs in promotions where individuality gets diluted to emphasize a robust brand identity and smoother operations. Within the UFC, the focus frequently shifts from the athletes to the brand itself.

Boxing promoter Eddie Hearn struggles to list six prominent UFC fighters.

Prominent boxing promoter Eddie Hearn accurately summed up his recent evaluation of the UFC.

Talking with Ariel Helwani, Hearn stated, "Boxing is currently blazing. It’s dominating the conversation online. ... In contrast, MMA is like its lesser cousin."

..., if someone asked me right now, ‘List for me six prominent figures from the world of UFC,’ I wouldn’t be able to. ... The issue with UFC is their constant desire for the organization’s profile to overshadow individual athletes. They seem uncomfortable when a star such as Conor McGregor joins because he brings personal attention.

I believe Dana entering the world of boxing will greatly benefit the sport. ... You might call me naive, but in my view, those individuals would struggle to match up against what he could achieve in promoting boxing. They are exceptional as a company, but this situation is distinct.

Hearn is set to compete alongside Dana White and Turki Alalshikh as they join forces with TKO Boxing. There are concerns that they might attempt to 'modify' the Muhammad Ali Act to hand out their respective belts.

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The article was initially posted on www.si.com/fannation/mma as Eddie Hearn views UFC as the 'less prosperous cousin' compared to boxing. .