Check Out These 9 Must-Have Black-Owned Brands Selling Directly to You

Presently, the consumer boycott targeting big stores such as Target and Walmart has prompted numerous African Americans to explore fresh ways to support minority-owned enterprises. BLACK ENTERPRISE stands alongside the African American community in the effort to regain control of our time and resources. BE Here’s our initial round-up of beloved direct-to-consumer items brought to you by Black-owned businesses that sell their goods straight to customers.
Partake Foods
Partake Foods is a Black-owned snack company established by Denise Woodard in 2016. Inspired by her daughter’s journey with food allergies, she created treats like cookies and baking mixes that are plant-based, free from gluten, and exclude the most common allergens such as peanuts, tree nuts, and milk. Customers have the option to buy these products directly via the brand's dedicated online platform.
BLK & Bold
BLK & Bold is a coffee and tea line owned by African Americans, founded by Rod Johnson and Pernell Cezar in 2018. This business stands out with its high-quality, ethically sourced coffee beans along with exclusive blends of teas. They contribute 5% of their profit toward support services for young people facing challenges. Enthusiasts of these beverages can buy BLK & Bold items directly from the company’s dedicated online platform.
McBride Sisters Wine
In 2005, Robin McBride and Andréa McBride founded McBride Sisters Wine Company, a Black-owned enterprise aimed at boosting diversity in the wine industry. Both sisters shared an enthusiasm for wine, prompting them to launch their venture together. Their label includes lines such as SHE CAN, Black Girl Magic, and the McBride Sisters Collection, all of which emphasize both inclusion and high-quality standards. Visitors can explore and purchase these McBride Sisters wines directly from the company’s official site.
Juvia Place
Juvia’s Place is a beauty line owned by African Americans, launched by Chichi Eburu in 2016. This company specializes in vibrant eyeshadow collections as well as striking lipstick shades and foundation ranges designed for various complexions, particularly darker ones. Due to their blend of African cultural themes with creative design and budget-friendly pricing, Juvia’s Place has attracted a loyal following among customers. To buy authentic items from this label, visit the official site endorsed by the brand itself.
Beneath Your Mask
Representing a line of luxurious, toxin-free skincare items, Beneath Your Mask was established by Dana Jackson back in 2012. This brand came into existence following Jackson’s lupus diagnosis. As an answer to this health challenge, she crafted pure therapeutic beauty goods utilizing premium, botanical-rich components. Their product lineup primarily includes two offerings: Heal Whipped Skin Soufflé and Nourish Skin & Hair Serum designed for restoring and safeguarding delicate, compromised skin types. To buy these products from Beneath Your Mask, visit their official online store.
Luv Scrub
In 2017, Caribbean entrepreneur Caroline Owusu-Ansah founded Luv Scrub, a skincare line centered around a mesh exfoliating cloth. This innovative product draws inspiration from an age-old West African cleansing implement. Designed to enhance your skin texture, making it smoother and more luminous, the Luv Scrub Mesh Body Exfoliator stands out. Interested customers can buy these items solely through the brand’s designated online platform.
The Sable Collective
The Sable Collective is a boutique established by Shanee Nicole, offering items made specifically for and by women of color. This brand encompasses beauty, wellness, fashion, home décor, and lifestyle goods, honoring Black and brown cultures and identities. Acting as both a retail store and a communal gathering spot, the shop strives to elevate and inspire its clientele. To browse The Sable Collective’s offerings, you can visit their website. thesablecollective.com .
Bevel
Bevel is a grooming brand owned by African Americans, established in 2013 by Tristan Walker under Walker & Company Brands. This business was created to cater specifically to the distinct haircare needs of Black men who have coarse and curly hair textures. Key items within their range include the Bevel Trimmer and the Bevel Shave System—these form the core of what they offer to assist Black males in steering clear of shaving-induced irritations like razor bumps. Customers interested in purchasing these goods can do so via the official Bevel site online.
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